Run Fast Racing, the celebrity-backed thoroughbred ownership group founded by entrepreneur and entertainment executive Adam Kluger alongside partners Lil Wayne, Rauw Alejandro and Lil Yachty, has launched Direct Pay.
Direct Pay is a feature designed to simplify and modernize the horse-ownership experience by allowing owners to receive cash payouts directly to their bank account when any horse in the stable wins.
For $100 a month, Run Fast Racing lets everyday fans buy into full ownership of the stable — access that has traditionally required significant capital, insider connections, and costs like owner’s licenses, vet bills, and shipping that put ownership out of reach for most fans. Members also get owner’s box access on race day and behind-the-scenes barn visits, on top of Direct Pay and voting rights through “The Boardroom.”
The capability allows users, who instantly become co-owners of the growing stable of racehorses, to securely receive distributions in the form of cash user rewards. Direct Pay represents a first-of-its-kind innovation in thoroughbred ownership, bringing a new level of convenience and transparency to the sport.
“We built Run Fast Racing to make ownership more accessible and engaging,” said Adam Kluger, founder of Run Fast Racing. “Direct Pay is another step toward delivering a seamless experience for owners. When our horses run big, co-owners will be able to enjoy the excitement and receive cash payouts in a seamless and efficient way, with no requirement for any gambling or individual horse investment whatsoever.”
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